What Is The Target Market For Sprite?

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What is the benefit of Sprite?


Product CategoryCarbonated Soft Drinks
Features and BenefitsSprite® is a perfectly clear lemon-lime sparkling beverage with 100% natural flavors and no caffeine. Functional Benefits: A collision of lemon and lime that delivers a crisp, clean taste. Emotional Benefits: To spark your true self

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What is the brand of Sprite?

Sprite is a colorless, caffeine-free, lemon and lime-flavored soft drink created by The Coca-Cola Company. It was first developed in West Germany in 1959 as Fanta Klare Zitrone (“Clear Lemon Fanta”) and was introduced in the United States under the current brand name Sprite in 1961 as a competitor to 7 Up.

Who is Dr Pepper target market?

Dr Pepper Snapple targets key demographics in advertising campaigns. Dr Pepper Snapple is targeting Hispanics and Millennials in its advertising. By 2020, Hispanics will make up 19% of the US population. Millenials represents 24%.

How bad is Sprite for you?

Most people should limit Sprite and other sodas

Excessive added sugar intake has been linked to an increased risk of weight gain, diabetes, and heart disease, as well as other health conditions ( 4 ).